As I flip through the stacks of prospect cards that have been mailed back by people interested in more information about the SF Opera, I like to visualize each person from only the clues I have in front of me. It’s limited, but I can put together a stereotype in my head, and then I can either welcome that person to the Opera, if it’s a new account, or I can chastise them for checking the box for “special introductory offers” when they have clearly been in the system since 1994.
Incidentally, let me say that I have some mad skills at this job. I know, I know, it’s just data entry, but some people (I assume) would type in the name, and when nothing came up, would just enter a new account. (I’m guessing that’s how some of the dozens of duplicates I’ve found this week came into being.) But I have, like, this sixth sense about these things, and I have found lots of people hidden under alternate names (nicknames or in one case, a maiden name) or misspellings or a spouse’s name.
So far, the cards that have made me smile out loud:
-An older person’s handwriting and name (Georgena or Ingrid or Henrietta, something like that), and under “email address” she wrote “NONE – AGE 86.”
-A woman named Carolina North, which actually made me giggle as I typed it in last-name-first.
-Upwards of 5 distinct (elderly) people who check the boxes next to “free performances,” “family performances,” and “subscription” to indicate their interest in receiving materials, and then next to “LGBT” draw an arrow and a ?
-Conversely, I adore getting the cards from old men who want info on LGBT shows. I love it even more when the second name on their account is another old man, and their address is and has always been in a nice part of San Francisco.
-A woman wrote in large print “The writing on this card is ILLEGIBLE” and then just wrote down her name, address, and phone number, paying no heed to the lines provided. They were too illegible maybe?
-A woman had written “I was a subscriber for 40 years” in old-lady handwriting, but when I looked up her account, I saw that she was marked as deceased. I think her husband was actually the one who had died because the account was under “Mrs John Halloway” and her card read “Mrs Virginia Halloway,” but it was all the same address and phone and everything. I tried to contain myself and asked the girl who’s been training me what to do, and she told me that once someone’s been marked as “inactive” you can’t undo that, so I should just set her up a fresh account. Then I noticed that Mrs Virginia Halloway’s email address was @live.com. Beautiful.
I’m realizing a pattern, and it has to do with the age range and demographic of the average SF Opera patron. To mix it up:
-The girl whose last name I absolutely could not read (Drayton? Drayter? Draglen? Oh well), so I glanced down for her email address to see if it could help me out. It was much more legible, but unhelpful: puddin69@.
Who in this day and age doesn’t have an email address that is just their name at some reputable domain? I’m also surprised when I see people still have an email address with msn, juno, netscape, even hotmail and sbcglobal. But it’s the “lilbear1986” ones that makes me want to email them a gmail invite.
Okay, really quick, the sad ones:
-I noticed on one old man’s account that he’s been buying tickets since the late 80s, and he only buys 1 ticket for each performance.
-I’ve gotten at least 3 that are marked “Please remove this person from your mailing list – deceased.”
-Today I got one from a Mr-and-Mrs pair, and the only box checked was “Free performances” and underneath it they had written “We can’t afford to go – only on social security.” Hopefully they can afford some regular theatre tickets, if they want to, because opera tickets are seriously ridiculously expensive.
And there’s just one more. What I wanted, was to steal this card and scan it in so you could read it but I’m 95% sure that violates the confidentiality agreement I just signed, so you’ll have to bear with my paraphrasing. (It’s real close though – I knew I’d want to remember this.)
There’s no information, just scrawling over the lines. It reads:
“Are there so many homosexuals supporting you that you feel obliged to cater to them? I previously canceled my subscription 2007 because of your favoritism. There are no special nights for Chinese, Hispanics, monkeys, cab drivers, politicians, etc.”
I was desperate for an email address or something so I could a) learn more about this person and b) write them about their troubles, but no luck. It’s probably better that way.
(PS. Names and identifying details have been changed.)